Recently, BizBash shared an article that proposed the hub and spoke method. Now, why does this make sense and what does it even mean? Let us paint a vivid picture for you: as a pandemic sweeps the world, the events industry suffers. But planners and profs alike are resourceful, which is why we're seeing a huge spike in virtual events. And as days pass, there is only one certainty all of us can agree on. In the words of David Adler, "the world that we knew is over". Which might seem a little scary and even outright demoralizing at first. But if we really think about it, the fact that the world is changing isn't necessarily a bad thing.
Because the world is constantly changing! And the events industry changes along with it, making an effort to implement the newest technology and push forward sustainability concerns. As humans and event professionals, we have no choice but to adapt to the new circumstances if we want to survive and, eventually, thrive. So, what can we expect from a world post-pandemic? If things won't be exactly as they were, then what will they be like?
It's within this scope that David Adler introduces the hub and spoke method. This is essentially a way to connect small groups of people and speakers across several venues, merging old-school and virtual events together in spectacular fashion. And the Brew Crew has a lot to say about it! So join us this week as Will Curran, Nick Borelli, and Dustin Westling get together to discuss what the hub and spoke model could mean for the events industry and how planners can adapt to the new world. Grab your favorite drink, press play, and don't waste another minute - let's talk about the future!