
Event Brew is the podcast where event pros from different backgrounds talk about the latest, most controversial, and interesting topics dominating the minds of the industry right now. This is a candid conversation the likes of which can only otherwise be found late at night in host hotel lobby bars during industry conferences. So relax and drop in on what event pros really say when no one else is around.
Episodes

Thursday Apr 27, 2023
In-Kind Sponsorships for Events: How to Create a Win-Win Situation
Thursday Apr 27, 2023
Thursday Apr 27, 2023
As event professionals, we’re constantly striving to create meaningful experiences for attendees and stakeholders while working within limited resources and a budget. In-kind sponsorships are relationships where a business sponsors an event by providing free goods or services rather than a financial contribution. So can in-kind sponsorships for events help you meet your event goals?
In this episode of the Event Brew, Nick, Will, Deanna, and Xander share their reactions to the term “in-kind sponsorship,” tips on navigating them, and what they think is the ideal scenario for this kind of sponsorship. Let’s dive in!
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