Event Brew
Event Brew Talks Creativity!

Event Brew Talks Creativity!

July 29, 2021

Since the dawn of civilization, humans have fostered and admired creativity. Being creative is a wonderful feeling, a rush of sorts, and one that pretty much powers the most wonderful things in life. And in many ways, creativity is exactly what’s at the heart of the events industry. Every little piece, every small thought and detail, from the choice of venue to the catering and the experience we want attendees to have must invariably involve some degree of creativity.

Perhaps no other instance forced event profs to tap into their creativity more than the COVID-19 pandemic. And well over a year since things completely took a turn, wondering about creativity – what it is, and where it comes from – seems more than pertinent. Well, that’s precisely what the Brew Crew decided to do! And some of their thoughts might challenge many preconceived of your notions. Time to brew something up and get creative!

PCMA EduCon 2021: A Hybrid Event Done Right!

PCMA EduCon 2021: A Hybrid Event Done Right!

July 15, 2021

For those who might have missed it, there was an awesome hybrid event happening in Phoenix, Arizona last week: PCMA EduCon: We Are Better Together! As anticipated, it was a huge success and the Event Brew hosts are here to tell the story.

Will, Thuy, and Nick revisit PCMA EduCon 2021 and share three different perspectives: one of a co-host, one of a virtual attendee, and one of an educated outside observer. What went right and what went wrong? They spill it all!

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