Event Brew
Event Brew Talks Creativity!

Event Brew Talks Creativity!

July 29, 2021

Since the dawn of civilization, humans have fostered and admired creativity. Being creative is a wonderful feeling, a rush of sorts, and one that pretty much powers the most wonderful things in life. And in many ways, creativity is exactly what’s at the heart of the events industry. Every little piece, every small thought and detail, from the choice of venue to the catering and the experience we want attendees to have must invariably involve some degree of creativity.

Perhaps no other instance forced event profs to tap into their creativity more than the COVID-19 pandemic. And well over a year since things completely took a turn, wondering about creativity – what it is, and where it comes from – seems more than pertinent. Well, that’s precisely what the Brew Crew decided to do! And some of their thoughts might challenge many preconceived of your notions. Time to brew something up and get creative!

PCMA EduCon 2021: A Hybrid Event Done Right!

PCMA EduCon 2021: A Hybrid Event Done Right!

July 15, 2021

For those who might have missed it, there was an awesome hybrid event happening in Phoenix, Arizona last week: PCMA EduCon: We Are Better Together! As anticipated, it was a huge success and the Event Brew hosts are here to tell the story.

Will, Thuy, and Nick revisit PCMA EduCon 2021 and share three different perspectives: one of a co-host, one of a virtual attendee, and one of an educated outside observer. What went right and what went wrong? They spill it all!

A Glimpse Into The Future: Will Went To A 15,000-Person Event & It Was Awesome!

A Glimpse Into The Future: Will Went To A 15,000-Person Event & It Was Awesome!

June 24, 2021

Will has exciting news to share with Dustin and Thuy today. Last Saturday, he had his first 2021 live event experience when he went to a 15,000-person music festival in Arizona. Wait, what!? And there's more! There were no masks in sight - just people having some good old time. He's ready to spill all the tea about this unforgettable experience and wants to know what his co-hosts have to say about it.

Whether you're in B2B, B2C, or you simply love music festivals, this episode offers an insightful glimpse into the future. The brew crew talks about Will's night, current restrictions in the US and Canada, and as always, speculate what the future holds. So, put the kettle on and press play!

 

Here’s How Our Opinion On Social Media Has Changed Since The Pandemic!

Here’s How Our Opinion On Social Media Has Changed Since The Pandemic!

June 17, 2021

Our day-to-day lives have changed dramatically in this past year - both on a professional as well as on a personal level. In today's episode of Event Brew, Nick, Thuy, and Will will mostly talk about the latter portion of their lives. They will dive deep into social media and how their opinions about it have changed since the beginning of the pandemic.

Since we were mostly confined to the walls of our homes, social media was often the only way we could communicate with one another. But as more time passed, virtual fatigue started weighing us down. Our attitudes about social media have changed, and the brew crew is no exception. So, grab a drink, press play, and let's brew something up!

Rejoice: It’s The Age Of The Holistic Event Professional!

Rejoice: It’s The Age Of The Holistic Event Professional!

June 3, 2021

These are exciting times for the events industry! We are returning to in-person events while fully embracing the biggest lessons we learned from pivoting to virtual events last year. Some might have taken them for granted in the past, but now, events are something everybody feels profoundly grateful for.

It's only fitting that in this new era in the history of events industry, a new type of an event prof emerges. Let's put all the technology talk on a side and instead, welcome the holistic event professional with a fresh perspective and mindset. Here are Will, Nick, and Dustin, the beloved Event Brew crew to share what it takes to be such an event prof!

What Makes For A Great Virtual Networking Experience?

What Makes For A Great Virtual Networking Experience?

May 20, 2021

Networking at in-person events is seamless. It can happen serendipitously: when people bump into each other in the hallway or when they are in the middle of grabbing a cup of coffee. But no such thing is possible when it comes to virtual networking, which is why this is one of the biggest virtual event concerns that event planners deal with.

In today's episode, Nick, Will, Dustin, and Chantel reminisce about the olden days when they could strike up a conversation about the weather to get the conversation going. But more importantly, they share what their clients' main concerns regarding virtual networking are and what they have to say to them.

Brain Drain: From In-Person Events To Tech Industry

Brain Drain: From In-Person Events To Tech Industry

May 6, 2021

In this past year, the events industry has been through quite a shakeup. New trends emerged: we embraced hybrid events, put safety first, and saw an incredible surge in event app platforms. But today, Event Brew hosts, Will Curran and Nick Borelli, bring our attention to a very particular phenomenon: a brain drain in the events industry. Young professionals as well as seasoned event profs are migrating towards technology companies!

What skills are they bringing with them? Was the shift going to happen anyways? Is it really a brain drain or is it a step towards a more collaborative approach within the events industry? Tune in and find out what our lovely hosts have to say!

Oscars 2021: No Zoom Allowed!

Oscars 2021: No Zoom Allowed!

April 22, 2021

Oscars 2021 are just around the corner and the producers of the show have announced that attending virtually won't be a possibility this year. Hoping for the event to be inspirational and aspirational, they asked the attendees to come dressed to the nines and leave their casual attires at home. 

The Event Brew crew is not sure how they feel about in-person-only Oscars 2021 and the authenticity of the gala event's theme, "Stories Matter". Sure, we are all excited about the idea of attending in-person events again. However, giving attendees no choice but to attend in-person comes across as rather insensitive and exclusionary in these particular times. In today's episode, Thuy, Nick, and Dustin read the letter that the producers had sent the nominees and share their concerns, both as consumers and as event profs.

Let’s Talk About Event Budgeting!

Let’s Talk About Event Budgeting!

April 8, 2021

Talking about event budgeting can understandably seem daunting and confusing. What even goes into organizing an event and how can we know for sure that we can trust a certain event production company? The trusted hosts of Event Brew are not afraid to talk about budgets, though, so neither should be you!

In today's Event Brew podcast, Will encourages Dustin, Nick, and Thuy to talk candidly about event budgeting. They approach the matter from the perspectives of both the event planners as well as the production companies. They explore the reasons behind the fear and distrust that often accompanies conversations about money and prove that it doesn't have to be that way. When partnerships are built on trust, budgeting conversations can be just as exciting as discussions about engagement strategies.

Are Virtual Events Really More Inclusive & Accessible?

Are Virtual Events Really More Inclusive & Accessible?

March 25, 2021

It's Thursday, which means it's time to get your favorite brew and join the EventBrew crew as they talk about yet another subject of debate in the exciting new world of virtual events. They put their heads together and tried to answer the following question: are virtual events really more inclusive and accessible? As always, the answer to the question is complex, but our hosts succeeded to tackle it from various perspectives.

Will, Dustin, Nick, and Thuy were brimming with wisdom this week. Tune in to learn how to make virtual events more inclusive and accessible!

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